Akademik Dersler - Tanıtım


Code - Course Title	İLT303 - Communication and Persuasion
Course Type	Area Elective Courses
Language of Instruction	Türkçe
Laboratory + Practice	3+0
ECTS	4.5
Course Instructor(s)	ÖĞRETİM GÖREVLİSİ SİNAN GÜVEN
Mode of Delivery	This course is conducted only in the form of face to face education.
Prerequisites	There is no prerequisite or co-requisite for this course.
Courses Recomended	There is no recommended optional programme component for this course.
Recommended Reading List
Assessment methods and criteria
Work Placement	N/A
Sustainability Development Goals

Weeks	Topics
Week - 1	Introduction to persuasive communication
Week - 2	Persuasion concept
Week - 3	Psychological dimensions of persuasion
Week - 4	Social dimensions of persuasion
Week - 5	Logical dimensions of persuasion
Week - 6	Persuasion theories
Week - 7	Source in persuasive communication
Week - 8	Midterm
Week - 9	Message in persuasive communication
Week - 10	Receivers of message in persuasive communication
Week - 11	Nonverbal communication and persuasion
Week - 12	Types of communication campaigns
Week - 13	Communication campaigns and persuasion
Week - 14	General evaluation

Assessment Method and Passing Requirements
	Quamtity	Percentage (%)
1.Midterm Exam	1	40
Final Exam	1	60
Toplam (%)		100