Week - 1 |
Introduction and information about the course content |
Week - 2 |
Concepts in mass communication and the functioning of the process: Sender (Source), Receiver (Target Audience), Message, Medium, Encoding, Coding, Transcoding, Feedback, Noise. |
Week - 3 |
Critical Approaches to Mass Communication: Concepts of Opinion Leader and Threshold Guardian, Agenda Setting Theory, Spiral of Silence Theory. |
Week - 4 |
Critical Approaches to Mass Communication: The Concept of Hegemony in Media and Ideological Power of Media, Manufacturing of Consent and Propaganda Theory in Media. |
Week - 5 |
Critical Approaches to Mass Communication: Manipulation Power of Media, Misinformation and Disinformation. |
Week - 6 |
The Effects of Technological Transformation on Mass Communication and Digital Media Concept, Development of the Internet and Components of Digital Media: Traditional Media and New Media Differences, Online Communication, New Media and Information Society, Social Media Platforms as a Democratic and New Public Space. |
Week - 7 |
Midterm Exam |
Week - 8 |
Terms and Concepts in New Media: Virtual Reality, Virtual Communities, Network Society, Social Media, Digital Activism, Sharing, Likes, Number of Followers, Social Media Phenomenon / Influencer, Troll, Hacker. |
Week - 9 |
Content Creation in New Media: Citizen Journalism and Agenda Setting in New Media. |
Week - 10 |
Possibilities and Risks of New Media to the User: Information Pollution in Social Media, Hate Speech in New Media, New Media and Privacy. |
Week - 11 |
Security Threats and Precautions in Social Media: Cybercrime and Cyberbullying, Precautions for Privacy on the Web. |
Week - 12 |
Definition and Importance of Media Literacy |
Week - 13 |
Digital Literacy Components, Dijital Media Literacy and Critical Thinking. |
Week - 14 |
Access to Reliable, Accurate and Current Information in Web Environment, Critical Thinking and Digital Literacy Relationship. |