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Week - 1 |
General introduction to the course content |
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Week - 2 |
EN: The concept of design management, its historical development |
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Week - 3 |
Design management in Turkey and worldwide – case studies. |
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Week - 4 |
Design, innovation, and innovation management |
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Week - 5 |
Design and strategy |
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Week - 6 |
Strategic management of design – case studies |
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Week - 7 |
Design and marketing |
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Week - 8 |
Design and brand management |
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Week - 9 |
Corporate identity |
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Week - 10 |
Corporate Identity – Case Studies |
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Week - 11 |
Design and Law |
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Week - 12 |
Roles in design management |
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Week - 13 |
Preparing a design brief |
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Week - 14 |
Design management audit |