Akademik Dersler - Tanıtım


Code - Course Title	ENT503 - Design Management
Course Type	Elective Courses
Language of Instruction	Türkçe
Laboratory + Practice	3+0
ECTS	7.5
Course Instructor(s)	DOKTOR ÖĞRETİM ÜYESİ Ezgi OĞUZ
Mode of Delivery	This course is offered in face-to-face mode only.
Prerequisites	There is no prerequisite or co-requisite for this course.
Courses Recomended	-
Required or Recommended Resources	-
Recommended Reading List	The reading list will be announced to students weekly.
Assessment methods and criteria	1st Midterm ExamFinal Exam
Work Placement	-
Sustainability Development Goals	Quality Education , Clean Water and Sanitation , Accessible and Clean Energy , Industry, Innovation and Infrastructure , Sustainable Cities and Communities

Weeks	Topics
Week - 1	General introduction to the course content
Week - 2	EN: The concept of design management, its historical development
Week - 3	Design management in Turkey and worldwide – case studies.
Week - 4	Design, innovation, and innovation management
Week - 5	Design and strategy
Week - 6	Strategic management of design – case studies
Week - 7	Design and marketing
Week - 8	Design and brand management
Week - 9	Corporate identity
Week - 10	Corporate Identity – Case Studies
Week - 11	Design and Law
Week - 12	Roles in design management
Week - 13	Preparing a design brief
Week - 14	Design management audit

Assessment Method and Passing Requirements
	Quamtity	Percentage (%)
1.Midterm Exam	1	40
Final Exam	1	60
Toplam (%)		100