Akademik Dersler - İçerik

Weeks	Topics
Week - 1	Marketing Concept
Week - 2	Marketing Philosophies
Week - 3	Marketing Information Sysem
Week - 4	Marketing Research
Week - 5	Marketconcept and buyer behaviour
Week - 6	Market segmentation and target market
Week - 7	Product planning and developing
Week - 8	Product planning and developing
Week - 9	Product planning and developing
Week - 10	Pricing strategy
Week - 11	Distributions decions
Week - 12	Promotion strategy
Week - 13	International marketing Relationship marketing
Week - 14	Relationship Marketing