Eskisehir Technical University Info Package Eskisehir Technical University Info Package
  • Info on the Institution
  • Info on Degree Programmes
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  • Turkish
    • Turkish Turkish
    • English English
About the Program Educational Objectives Key Learning Outcomes Course Structure Diagram with Credits Field Qualifications Matrix of Course& Program Qualifications Matrix of Program Outcomes&Field Qualifications
  • Porsuk Vocational School
  • Department of Electronics and Automation
  • Radio and Television Technology
  • Course Structure Diagram with Credits
  • Social Media Content Production and Managament
  • Description
  • Description
  • Learning Outcomes
  • Course's Contribution to Prog.
  • Learning Outcomes & Program Qualifications

Course Introduction Information

Code - Course Title RTV271 - Social Media Content Production and Managament
Course Type Area Elective Courses
Language of Instruction Türkçe
Laboratory + Practice 2+2
ECTS 4.0
Course Instructor(s) DOÇENT BURÇİN YERSEL
Mode of Delivery Face to face
Prerequisites there is no prerequisites.
Courses Recomended
Recommended Reading List Çağıl A., Usta E. and Sağlam, M.F. Sosyal Medya Eğitim Seti: Sosyal Medya ile Dijital Pazarlama; Stratejik Marka Yönetimi; Facebook ve İnstagram ile Marka Yönetimi.Dikeyeksen Publishing
Assessment methods and criteria midterm exam, assignment practice, final exam
Work Placement
Sustainability Development Goals

Content

Weeks Topics
Week - 1 web 2.0
Week - 2 social networks
Week - 3 social media environments and features
Week - 4 dijital content production
Week - 5 principles of digital content production
Week - 6 design of digital contents
Week - 7 cooperate content production
Week - 8 commercial content production
Week - 9 principles of creating a visual content
Week - 10 criterias of photography
Week - 11 platforms and target audiences
Week - 12 active using time of platforms
Week - 13 managing the social platform page
Week - 14 interaction and user relation management

Learning Activities and Teaching Methods

  • Teaching Methods
  • Lecture
  • Discussion
  • Team/Group Work
  • Demonstration
  • Drill - Practise
  • Case Study
  • Problem Solving
  • Proje Design/Management
  • Competences
  • Productive
  • True to core values
  • Questoning
  • Creative
  • Follow ethical and moral rules
  • Civic awareness
  • Environmental awareness
  • Adapt to different situations and social roles
  • Work in teams
  • Use time effectively
  • Respect differences
  • Eleştirel düşünebilme
  • Abstract analysis and synthesis
  • Problem solving
  • Applying theoretical knowledge into practice
  • Concern for quality
  • Information Management
  • Organization and planning
  • Decision making
  • Project Design and Management

Assessment Methods

Assessment Method and Passing Requirements
Quamtity Percentage (%)
1.Midterm Exam 1 30
Final Exam 1 70
Toplam (%) 100
  • Info on the Institution
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  • List of Programmes Offered
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  • Recognition of Prior Learning
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  • Doctorate Degree / Proficieny in Arts
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