Akademik Dersler - Tanıtım


Code - Course Title	SPY416 - Strategic Management in Sports
Course Type	Required Courses
Language of Instruction	Türkçe
Laboratory + Practice	3+0
ECTS	4.5
Course Instructor(s)	ARAŞTIRMA GÖREVLİSİ DOKTOR ÜMİT CAN BÜYÜKAKGÜL
Mode of Delivery	Face to Face
Prerequisites	It is strongly suggested that students should take courses such as Introduction to Business, Management & Organization before taking this course.
Courses Recomended	Courses that cover marketing strategies.
Required or Recommended Resources	Varmus, M., Kubina, M., & Adámik, R. Strategic Sport Management. Springer
Recommended Reading List	Publications on Economics and Business in both Turkish and English
Assessment methods and criteria	1 Midterm, 1 Final,
Work Placement	N/A
Sustainability Development Goals	Quality Education , Industry, Innovation and Infrastructure , Sustainable Cities and Communities , Responsible Production and Consumption

Weeks	Topics
Week - 1	The process of strategic management in sport
Week - 2	Internal environmental analysis
Week - 3	External environmental analysis
Week - 4	Strategic leadership and governance
Week - 5	Strategic direction
Week - 6	Multi-level strategy formulation
Week - 7	Strategy evaluation and selection
Week - 8	Strategy implementation and organizational change
Week - 9	Strategic control systems and change management
Week - 10	Strategic control systems and change management
Week - 11	Strategic planning
Week - 12	Strategic sports marketing cases
Week - 13	Social responsibility and sustainability in strategic sports management cases
Week - 14	Contemporary approaches and suggestions in strategic sports management

Assessment Method and Passing Requirements
	Quamtity	Percentage (%)
Toplam (%)		0