Akademik Dersler - İçerik

Defines the concepts of sustainability and development.
Explains the sustainable development goals.
Defines the role of organizations in the formation and solution of the problems related to the sustainability.
Explains the challenges, opportunities, and threats in economic, ecological, and social areas that organizations face during the development of sustainable marketing strategies and business plans.
compares the marketing practices and approaches that implement the principles of sustainability effectively.
Defines the role of consumers in the formaton and solution of the problems related to the sustainability.
Discusses current issues and developments in sustainable marketing and consumption.