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Week - 1 |
Introduction, Orientation, Presentation of Course Syllabi
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Week - 2 |
What is Novelty? What is Innovation?
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Week - 3 |
Definition of the New Product Development Process
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Week - 4 |
User–Consumer, Evaluation of the Contribution of Customer Requirements to the New Product Development Process – Consumers as Innovators
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Week - 5 |
Service Innovation: Analysis of Three Examples
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Week - 6 |
Service Innovation: Analysis of Three Examples
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Week - 7 |
Systemic Analysis of Innovation Examples
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Week - 8 |
New Product Development
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Week - 9 |
Market Research: Examination of the Chinese, Korean, and Far Eastern Markets
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Week - 10 |
Market Research: Examination of the European Design Market
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Week - 11 |
Market Research: Examination of the American Design Market
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Week - 12 |
Examination of Global Movements: Health, Nutrition, Transportation, Women’s Movements, Personal Care, and New Product Development in Virtual Environments
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Week - 13 |
Innovation for Social Impact
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Week - 14 |
Project Group Presentations and Discussions
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Eskisehir Technical University Info Package 
Turkish 
English