Akademik Dersler - Tanıtım


Code - Course Title	İŞL406 - Strategic Management
Course Type	Area Elective Courses
Language of Instruction	Türkçe
Laboratory + Practice	3+0
ECTS	4.5
Course Instructor(s)	DOKTOR ÖĞRETİM ÜYESİ GAMZE ORHAN
Mode of Delivery	Face-to-face
Prerequisites	It is strongly suggested that students should take courses such as Introduction to Business, Management & Organization before taking this course.
Courses Recomended	Courses that cover marketing strategies.
Recommended Reading List	Publications on Economics and Business in both Turkish and English
Assessment methods and criteria	1 Midterm, 1 Final
Work Placement	N/A
Sustainability Development Goals	Peace, Justice and Strong Institutions , Partnerships for Purposes

Weeks	Topics
Week - 1	The nature of strategic management
Week - 2	The nature of strategic management (Con't)
Week - 3	Vision and mission statements
Week - 4	External assessment
Week - 5	Internal assessment
Week - 6	Business level strategies
Week - 7	Corporate level strategies
Week - 8	Strategic analysis and choice
Week - 9	Implementing strategies: Management and operations issues
Week - 10	Implementing strategies: marketing, finance issues
Week - 11	Implementing strategies: R&D, and MIS issues
Week - 12	Strategy review, evaluation, and control
Week - 13	Innovation and entrepreneurship
Week - 14	Business ethics, social responsibility, environmental sustainability

Assessment Method and Passing Requirements
	Quamtity	Percentage (%)
Toplam (%)		0