| Language of Instruction |
Türkçe |
| Course Type |
Area Elective Courses |
| Course Instructor(s) |
PROFESÖR DOKTOR HAKAN KATIRCI |
| Mode of Delivery |
The mode of delivery of this course is Face to face |
| Prerequisites |
There is no prerequisite or co- requisite for this course |
| Courses Recomended |
It is suggested for stuents to take PZL403 Sports Marketing, SPY401 Sponsorship in Sports Administration courses. |
| Recommended Reading List |
*Cemalcılar, İ. (1995) Pazarlama. Eskişehir: T.C. Anadolu Üniversitesi Açıköğretim Fakültesi. *Erem, T. (1980) Yönetim Açısından Pazarlama. İstanbul: Nihad Sayar Yayın ve Yardım Vakfı. |
| Assessment methods and criteria |
1 Mid-term Exam and 1 Final Exam |
| Work Placement |
Not Applicable |
Eskisehir Technical University Info Package 
Turkish 
English