Language of Instruction |
Türkçe |
Course Type |
Area Elective Courses |
Course Instructor(s) |
|
Mode of Delivery |
Face to Face |
Prerequisites |
There is no prerequisite or co-requisite for this course |
Courses Recomended |
It is recommended that students who take this course receive PZL403 Sports Marketing and RHİ452 Sporda Marketing Communication course |
Recommended Reading List |
Batı, U. (2015). Tüketici Davranışları. İstanbul: Alfa Basım Yayım DağıtımBatı, U. (2017). Markethink ya da Farketing. İstanbul: Sena Ofset |
Assessment methods and criteria |
1 Midterm Examination, 1 Final Examination |
Work Placement |
Not appropriate for the course. |