| Code - Course Title |
REK433 - Customer Relationship Management Recreation |
| Course Type |
Area Elective Courses |
| Language of Instruction |
Türkçe |
| Laboratory + Practice |
3+0 |
| ECTS |
4.0 |
| Course Instructor(s) |
DOÇENT DOKTOR HÜSEYİN KÖSE |
| Mode of Delivery |
In this course, only face to face education method is used . |
| Prerequisites |
There is no prerequisite or co-requisite for this course. |
| Courses Recomended |
Students are suggusted also to take İŞL 301 Human Resource Management course. |
| Required or Recommended Resources |
Baran, R. G., and Galka, R. J. (2010), CRM: The Foundation of Contemporary Marketing Strategy, Thompson, USA. |
| Recommended Reading List |
|
| Assessment methods and criteria |
1 midterm, 1 final examination. Exams will be assay format. Midterm % 40, final examination % 60. |
| Work Placement |
There is no work placement for this course. |
| Sustainability Development Goals |
Decent Work and Economic Growth , Partnerships for Purposes |