Eskisehir Technical University Info Package Eskisehir Technical University Info Package
  • Info on the Institution
  • Info on Degree Programmes
  • Info for Students
  • Türkçe
About the Program Educational Objectives Key Learning Outcomes Course Structure Diagram with Credits Field Qualifications Matrix of Course& Program Qualifications Matrix of Program Outcomes&Field Qualifications
  • Faculty Of Computer And Information Technologies
  • Information Systems And Technologies (English)
  • Course Structure Diagram with Credits
  • Customer Relationship Management
  • Learning Outcomes & Program Qualifications
  • Description
  • Learning Outcomes
  • Course's Contribution to Prog.
  • Learning Outcomes & Program Qualifications
  • ECTS Credit Load
0 : Does not support   1 : Low-level support   2 : Mid-level support   3 : Top level support
Learning Outcomes123456789101112
Explains the fundamental concepts of customer relationship management (CRM) and the planning processes of CRM projects.002111001210
Classifies customer data and applies portfolio management strategies to support decision-making processes.021010030102
Develops customer acquisition, retention and value creation strategies to improve the customer experience.021111110321
Analyzes stakeholder networks, including supplier, partnership, investor, and employee relations, with a performance-oriented approach.011003010221
Evaluates current information technologies and data ethics principles used in customer relationship management.000230122113
  • Info on the Institution
  • Name and Adress
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  • Recognition of Prior Learning
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  • ECTS Credit Allocation
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  • PhD / Proficiency in Art
  • Master's Degree
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